What is virtual assistant?

Entrepreneurs and small business owners constantly need admin support but can't justify a full-time hire. Virtual assistants handle email management, calendar scheduling, research, data entry, invoicing, and customer service. It's one of the most accessible remote side hustles — if you're organised, reliable, and good with computers, you can start offering services today with no prior experience required.

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How to start virtual assistant in 4 steps

  1. 1
    Map your skill set clearly
    List every admin, software, and organisational skill you have. Canva, Excel, Google Workspace, CRM systems, project management tools — all valuable to different clients.
  2. 2
    Build profiles on key platforms
    Fiverr, PeoplePerHour, and LinkedIn are the three most effective channels for UK VAs. Be very specific about what you offer and who you help best.
  3. 3
    Offer a low-risk trial package
    A 5-hour trial package at £75 removes the risk for sceptical clients. The majority of trial clients convert to ongoing monthly retainers.
  4. 4
    Specialise to double your rates
    General VAs earn £12–£18/hr. Specialised VAs (social media VA, podcast VA, e-commerce VA) earn £20–£35/hr for the same hours.
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Pros and cons

✓ Pros

  • Remote work
  • Earn £400–£2,500 per month
  • Start within 1–3 weeks
  • Startup cost: Free
  • Low effort required

× Cons

  • Requires consistent effort to build
  • Income may be variable initially
  • Competition exists in this space
  • Takes time to reach full earnings
  • Requires self-motivation

Frequently asked questions

No. Being organised, reliable, and good with computers is all you need to start. Strong written communication skills matter more than specific technical experience.
Most clients start with 5–10 hours/month and grow from there. A 20-hour/month retainer at £20/hr is a very achievable £400/month from just one client.
Yes. US clients in particular pay well and have a large appetite for UK-based VAs who are professional, reliable, and communicate clearly.